2005
Lahore
Where it began
Long before Recruitico, Dawar and three friends staged an amateur theatre play, Truth & Dare, as a side project. With a sponsor on board, it grew into a three-day show in Lahore that drew an audience of close to a thousand.
That small success led to an event management company in Islamabad. Promoting each event meant building websites and landing pages and designing posters and banners, working side by side with digital and creative professionals. None of it felt like the start of something bigger at the time.